SEO Audit, UI UX Audit and Link Building
Who is the client?
The client is an established blogger based in the UK who routinely blogs of cloud, hardware, networking and office solutions since the last 5 years.
The Challenge
The client had original write-ups and engaging content; however, there were not enough footfalls on his website. In addition, the authority of his domain was not increasing. The client wanted to increase website visits and engagement to enable passive income on his blog.
The Outcome
We first took an SEO Audit on the Blog. After addressing technology, backend and front end challenges, we moved to analyzing every single blog post on his site and manually audited every content piece.
We found there were issues with the blog structures in addition to using specific keywords. Onpage seo was missing. We fixed the issues, figured out a content marketing strategy and proceeded to implement it with extensive link building and organic engagement.
In addition, we did short duration social media Facebook/Instagram Ads to get more visits on the website for the target audience. We also integrated GDPR and European Data Protection based policies for compliance in the website so he could easily enable monetization.
The client is happy and satisfied with the steady organic growth on his website visits each month.