Website, SEO, Content and Brand Overhaul
Who is the client?
The client is an established Cloud Consultant in the UK. He had a poorly drafted WordPress Website. Needed a professional touch to overhaul everything and get the online sales funnel up and running.
The Challenge
The Cloud Consultancy had unfortunately received a poorly made website through a consultant on “Fiver.” The website backend, frontend, SEO and branding were lacking Our team determined it needed a complete makeover.
The Outcome
We began with the logo. Once the new logo was finalized, we moved on to the backend, upgraded the PHP version, updated the plugins, sanitized everything and finally moved on to creating apt content.
Upon understanding the client’s objectives, service portfolio and geographical reach, we took a competitor assessment following which we expxlored keywords and their search volume.
Once the content was approved, we moved setting up specific keywords placement in the narrative. Additionally, we worked on optimizing the onpage seo and our development team took care of whatever remaining SEO Audit related changes – redirection, 404 errors had to be fixed.
Finally, the new website was unveiled and regular blogging and offpage SEO promotions began.
The client is satisfied with the new look and feel of his website and the total content and SEO overhaul. The website visits have picked up and keyword performances on specific sets is gradually climbing up the ladder – since this was a pure organic engagement .